The Dictionary meaning of Blog is – “a regularly updated website or web page, typically one run by an individual or small group, that is written in an informal or conversational style”.
The blog is an informal piece of article, one can write about his experiences, things he learnt , places he travelled and so on . The list of blog post topic is endless. If you still are wondering “What goes into a blog post? ” then let me tell you that any helpful, industry-specific content that gives readers a useful takeaway, and shows you’re an industry expert, becomes a subject of blog post.
One can use his company’s blog posts to opine on current industry topics, humanize your company, and show how your products and services can help people.